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20130124
20130201
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the money that you need toward all of this. and i'd like to get your take on the tax structure that is most favorable to getting people to be as generous as they can. what could you tell our viewers in terms of what government policy may be able to do to actually encourage more giving and how it can hurt? >> well, the tax deductibility of charitable giving certainly has been a positive factor in why the u.s. is the most generous. people give about 2% of their incomes and that's true it's not disproportionately the richest. across the board americans are quite generous. the estate tax which lets your charitable giving not be taxed is clearly a very positive encouragement to look at giving. i'd say that even more than the taxes, though, the fact that there's more examples of people where -- so everyone is asking themselves, you know, could i be giving you something, the fact that they hear the impact is very strong, i think the kind of social movement is even more, but the tax structure helps. >> what continuing investment is needed at this point? in other words who are the biggest stakeholde
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